EP. 25 – THE 5 THINGS LEADERS MUST DO TO BEGIN ALIGNING THEIR TEAMS W/ GARY SMITH

This episode I speak with Gary Smith, Chief Executive at the Gary Smith Partnership. The company is a sales and marketing consulting firm that specializes in process change and enabling disruptive technology implementation.

In our conversation we discuss:

  • The most compelling reason Sales and Marketing must align now
  • How to get CEO support when it comes to aligning these two teams
  • The 5 things you must do to start on the path to better alignment
  • Culture’s impact on successfully achieving true alignment

Additional Resources:

“Black Box Thinking” by Matthew Syed

“Mistakes were made (but not by me)” by Carol Tavris

Connect with Tyler on LinkedIn or Twitter

Music/Production: Chris “KID” Robinson, Hitmakuzz Productions
Subscribe to the podcast: Apple Podcast | Stitcher (Android) | RSS

Hire Jeff Davis

I’m on a journey to align Sales and Marketing like never before. Join me in creating “togetherness” to help companies transform their business and increase collaboration. For speaking or coaching opportunities connect with me below.