Is it time for a new sales funnel?

Is it time for a new sales funnel?

by | Nov 15, 2017 | Uncategorized

There has been talk lately of the traditional sales funnel being outdated as it does not truly capture the way in which B2B customers interact with sellers today. It has been estimated that buyers are 57% through the buying process before they reach out to vendors and...
Creating “Togetherness” to Drive Revenue Growth

Creating “Togetherness” to Drive Revenue Growth

by | Nov 2, 2017 | Uncategorized

In today’s business environment it is becoming more and more important to have strong alignment between Sales and Marketing. The Aberdeen Group’s research shows that companies that optimize the marketing/sales relationship grow revenue 32% faster. This is clear...